I was having a discussion with my friend/colleague Amit Shinde about the quality of things, and he brought up this topic of expiry dates. Fortunately for us, here in India, we now – at least – have an expiry date for most food stuff sold on the primary economy. The underground economy – or System D as it is known – is so vast and so uncontrolled that the government cannot even dream of regulating it.

But Amit’s concern was much beyond perishables. He mentioned his iPlugs for example (I’m not a Apple guy and don’t know if they call the iPhone earplugs that). He said that although there was no visual damage, they weren’t performing as they did. After all, everything has a shelf life – which may or may not be straight-forward to predict.

Take vessels for example. The old copper & brass vessels – now costly souveniers – have served families for years. There even exists a maintence process to extend its life. But the non-stick we use today in our fast lives is not built for centuries. Who knows how the coating disintegrates or how the lower layers react with oil/soap. I’m sure there is a point at which it has to be discarded – which is left to the consumer’s discretion. And when it comes to Indians, experimenting overage tolerances on expiry dates

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